Brand + Story

Hi! I'm Sandy, and great lines are just the beginning of what I can do for you. I'm an expert brand builder, storyteller, language wrangler and information gatherer who knows how to nuance messaging and maximize the effectiveness of every medium and channel.

While much of my recent focus has been on higher education clients, I'm a true generalist with broad experience in both B2B and B2C copywriting. Have a look at some of my work below.

Website Content

A multi-page site created to educate the community about Carnegie Mellon University's economic impact.

Print Collateral

An inspiring piece for Carnegie Mellon University's Office of Admission*. * Draft version

B2B Print Ads

A collection of branding and product print ads for Eaton.

Marketing Campaign

A Carnegie Mellon University campaign that encouraged students to practice their best COVID prevention behaviors.

Identity

A new positioning statement for Executive Education at the Tepper School of Business helped the program focus its messaging.

Print Ad Series

A buzz-generating campaign promoting Allegheny Valley Bank's home equity loans.

Case Study

An example of long-form, technical B2B copy crafted for RedZone Robotics.

Sandy Milligan Portfolio

sandyoshermilligan@gmail.com

© Sandy Milligan Portfolio, 2023