Everything begins with your brand: the way it looks and sounds, how it makes people feel, what it does and doesn't stand for. And while your immediate goal may be to drive traffic, boost sales or roll out a new program, leveraging your brand is the foundation of success in any undertaking.
I specialize in helping my clients establish, energize or evolve their brand voice. I have more than 25 years of experience working across all major media, including social media, and I'm proficient with a variety of copy lengths, tones and styles. I've written about everything from frozen yogurt to titanium ingots, and my clients have ranged from global corporations to local mom-and-pop shops.
I excel at making dense or technical information easy to understand, including UX copy, and I can create engaging narratives on any topic. I know how to ask the right questions and uncover vital details that make all the difference in the way a story is ultimately told.
Bring me your brand. I'll make it sing!
• Brand creation, evolution and revitalization
• Multimedia campaigns
• Social media marketing
• Websites
• Micro and traditional videos
• Case studies
• Proposals
• Signage
• Print ads
• Brochures
• Direct mail
• Email campaigns
• Fact sheets
• Advertorials
• Newsletters
• Point-of-sale
• TV spots
• Radio spots